A successful, digital strategy is based on a correct analytics setup of your website and your business.
Complete company analysis
A complete, company analysis and audit includes your site and campaign’s research for getting a clear understanding of your industry. It also determines your current position within your marketplace versus your main competitors.
A thorough audit identifies and rectifies any potential obstacles to the performance of your website and helps build the foundation for your wider, digital marketing efforts. The complete analysis provides comprehensive design recommendations, content marketing strategies and a plan that guarantees the support of your business needs and objectives. It also allows us to set and define appropriate aims and goals which plays an important role in your personalized marketing campaigns.
We work closely with our clients when establishing goals and objectives for their online activity. Our team of experts uses a wide range of industry-tested tools, resources and techniques for an accurate analysis of your business, customers and competition. At the end of our analysis and audit, we submit a comprehensive report on our findings, which includes clear and informed recommendations about the next steps to take.
Ongoing performance strategy
The information presented in our reports gives you complete transparency and can subsequently enhance your ongoing, performance-optimizing strategy.
Projects optimizing behavior
We’re able to effectively plan projects while optimizing behavior via enterprise technology. All are tailored to be as effective as possible to meet the business needs and commercial objectives of each of our clients.
We offer real time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, and influencer analysis. We also create “personas”, which is an effective way to understand the needs of your users while prioritizing the features and functionality of your personalized strategy for success. Some of the useful features within our analytics program include: custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, plus many more services dependent on what your company requires.
“On behalf of Self Help Movement, I would like to express our sincere appreciation to you and FZP Digital for the excellent design of our website. We are very pleased with the finished product and thank you for your time and effort. In closing, we look forward to continuing to work with you, and will highly recommend your services. - Robert N. Dellavella, JD, CEO - Self Help Movement, Inc.”
Robert N. Dellavella, JD,
“Fred from FZP Digital was the perfect match for recreating our new website, "Open Aire Affairs." With Fred's expertise in website design, he created an easy to use wedding website that looks clean and flawless. I can now increase my website's traffic to help my clients get a better feel for our company and book more weddings. Thanks Fred!"
“From the moment we reached out to Fred, we knew that this would be an easy and productive working relationship. Fred immediately understood our needs as a new, very small law firm. At our first in-person meeting, Fred came prepared with design ideas, which made the entire process go smoothly. Fred was responsive to our particular needs and the website took shape and went live in a matter of weeks after we first contacted Fred. We now have a professional polished website that we are very proud of. Thanks, Fred!”